The OmniShopper Awards is the first and only awards program designed to recognize excellence in shopper engagement across the entire path to purchase, from newer tools like retail media networks and direct-to-consumer sales to traditional methods such as in-store displays and on-shelf signage. The program will honor the effective activation of touch points both separately and as part of more comprehensive campaigns designed to reach shoppers at all stages of their purchase journey.
Why you should enter
The OmniShopper Awards gives retailers, brands, marketing agencies and consumer-facing solutions providers an opportunity to showcase their expertise in building and activating shopper commerce campaigns that achieved greatness through innovative concepts, standout execution and superior results.
The winners will be unveiled during a special ceremony to be held November 2, 2021 as part of Path to Purchase Live in Orlando, Florida. All winners and finalists will also be spotlighted through a cover story that will run in the December issue of Path to Purchase IQ magazine and through extended content to appear on PathtoPurchaseIQ.com and P2PI.org
Who Should enter